AI Transformation for Marketing, Sales & Service

Ignite your business with AI transformation, accelerating innovation and driving results through the Huble SPARK™ AI Framework.

Introducing our SPARK AI Framework

What is the SPARK AI Framework?

In 2024, businesses are constantly challenged to stay ahead of the curve. AI isn’t just a buzzword anymore – it’s becoming a central focus for businesses aiming to innovate, improve operations, make informed decisions, and enhance customer service.


But for many organisations, knowing where to start with AI can feel overwhelming. That’s where the Huble SPARK AI Framework comes in. Designed to guide businesses through each step of their AI journey, it’s a practical, structured approach to help you use AI with clarity and confidence.

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47 AI Use Cases

Explore 47 powerful AI applications that can redefine how you drive results across marketing, sales and customer service. This free guide includes real-world use cases and Huble's SPARK AI Framework, designed to streamline AI adoption and deliver measurable impact.

 
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Abbott
Airplus
British Council
GfK
Hawskford
Zivver
Monolith
Everlight
LS Retail
Mitie
Knight Frank
Abbott
Airplus
British Council
GfK
Hawskford
Zivver
Monolith
Everlight
LS Retail
Mitie
Knight Frank

A clear path to AI success

01

Survey

We start by thoroughly reviewing your current AI setup (or lack of it), including infrastructure, data, and processes. This assessment identifies where AI could bring the most value, such as automating repetitive tasks or improving data analysis. By the end of step one, you’ll have a clear understanding of your AI readiness and specific areas for potential useage.
02

Plan

Next, we work with you to create AI plan that aligns with your business goals, both in priority and velocity. Using insights from the survey, we prioritise key AI use cases, set measurable objectives, and identify necessary resources. This roadmap ensures you're investing in the right AI solutions that will drive immediate value.
03

Activate

During the activation stage, we work with you to implement the planned AI solutions. Whether integrating existing AI tools into your tech stack or developing new tools and models with you, we ensure your systems run smoothly and efficiently during and post-implementation.  

04

Realise

To ensure a smooth transition, we have a strong focus on change management, helping your employees embrace AI technology. Our training programs are hands-on and practical, showing teams how AI enhances their roles and makes them more efficient along the way. This ensures that the whole team is aligned and motivated to leverage AI for maximum benefit and ensure user adoption. 
05

Keep Improving

Even after implementation, we stay involved, monitoring AI performance and providing ongoing support and idea generation for growth. We fine-tune solutions based on real-time results and changing needs, ensuring AI remains effective over time. This continuous improvement approach helps your business stay agile and ahead in AI adoption.

Hear from our CEO

AI transformation Services


Seek Evolution

Our tagline of “Seek Evolution” showcases the way we think. We aren’t content at just implementing HubSpot, we want to constantly push the boundaries and help you evolve your business on the platform.
Empowering large sales and service teams
Managing high volumes of leads and customer interactions can strain even the most efficient teams. Through AI consulting and training, we help you implement tools that automate lead scoring, streamline workflows, and enhance team efficiency, ensuring your business scales without losing personal touch with customers.
Enhancing creative and marketing output
We work with you to integrate AI-driven tools that not only optimise content creation and campaign performance but also unlock creative possibilities that were previously unattainable. With AI, your team can push boundaries, creating dynamic and innovative marketing strategies that engage audiences in ways never before imagined.
Optimising customer experience with AI

Delivering personalised customer service across multiple channels can be challenging. Our team can guide you through implementing AI-powered customer support tools, such as chatbots and sentiment analysis, to streamline responses, improve customer engagement, and ensure consistent service quality.

 
Improving decision-making with data
Turning vast amounts of business data into actionable insights is essential for growth. We consult on and implement advanced AI analytics tools that help your leadership make faster, more informed decisions, leveraging real-time insights from your data.
Automating routine business processes
Routine, manual tasks drain time and resources. By consulting on AI-driven automation tools, we help you reduce the burden of repetitive tasks like data entry, scheduling, and customer follow-ups, freeing your teams to focus on more strategic initiatives.
Custom Modeling and Tooling
We develop custom AI models and tools designed specifically for your business needs. Whether you need advanced analytics, automation, or personalised AI systems, we build the technology that drives your unique goals forward.
AI Agent Development
Our AI agent development services equip your business with intelligent, self-learning agents that enhance customer service, automate tasks, and deliver personalized, real-time interactions at scale.
Custom GPT
Create a custom GPT model trained on your business data and content. Our custom GPT solutions allow you to generate brand-specific content, automate responses, and deliver AI-driven insights, all in a voice that reflects your brand identity.

Cutting-Edge AI Tools We Leverage

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Luke Jenkins
Regional Director - UK & EMEA

Sinch MessageMedia

"The SPARK AI Framework makes adopting AI simple and effective. It provides a clear, step-by-step process allowing businesses to start, implement, and grow with AI, without confusion. It’s practical, easy to follow, and helps drive real results."

Discuss your next steps into AI with our team

Book your HubSpot AI Session

Take the next step and book a HubSpot strategy session with our team, simply click one of the team members below and book a meeting at a time and day that suits you. Once booked, you’ll receive a calendar invite with a Zoom link to join the call. This call will usually be around 15/30 minutes of discovery before setting up a further call with our consultation team.

The discovery call ensures we are able to tailor the HubSpot services we provide to best fit your goals.