15.04.2020

Service & CX

How to stop using email in your company

2 min read

Taryn

Email is horrible! It keeps us constantly connected, I personally open my eyes in the morning and immediately check my phone. It’s an addiction, did an awesome prospect come in overnight, or is there an escalation to deal with?

I’m not aware of a productivity guru that does not frown upon email. They say many bad things about it like it makes us multitask, which means we are slow and do less deep work. It also lowers accountability, as employees believe they have passed responsibility once they’ve sent an email.

But how do you quit email? Can you imagine doing your job without it?

There is a world out there with vastly reduced email, and it doesn’t require switching everything to instant messaging and group chat platforms like Slack or What’s App!

The answer is in deploying applications for specific business processes and then creating a cadence or rhythm to use the applications.

The way to rid your company of email is to systematically work through the emails that are sent and received and then based on volume and importance start putting systems, processes and applications in place to replace the need for a particular email type.

For example, in our own consultancy. We used to use email to send work around to other people to collaborate. But now, the latest version is attached to a digital project plan and the next person that needs to work on it has an appointment in their calendar that when they open it, they get the latest version.

Another example is many companies would use email for customer support. As a company scales this soon becomes unscalable and a help desk system is deployed and it creates tickets, and support agents only need to monitor the ticketing queue.

What is in your email, and what type of out-of-the-box or custom digital solution can you deploy to not only remove it from email but provide a better and more efficient customer experience?

Want to talk about improving processes and digital transformation, book a meeting with me here.

Enhance Customer Experience with HubSpot Service Hub

We help companies optimize their customer service strategy using HubSpot Service Hub. Whether you're already using the platform or exploring its potential, our consulting services ensure you deliver exceptional experiences while streamlining operations.

Latest Insights

HubSpot Implementations

11 min read

Best practices for migrating data into HubSpot CRM

Looking to migrate data from your legacy system to HubSpot CRM? Minimise business disruption by following these best practices.

Read more

Marketing & Creative

21 min read

Your guide to building multi-language websites in HubSpot

Explore how to create multilingual websites in HubSpot Content Hub, how best to use them, and best practices for maximising their impact.

Read more

Sales & Revenue

11 min read

A day in the life of an AI-powered HubSpot Sales Rep

Explore how HubSpot’s Breeze AI changes a typical sales rep's day and the practical ways AI sales enablement can support your sales efforts.

Read more

HubSpot Implementations

14 min read

Replacing or integrating your CRM: Can HubSpot replace Salesforce?

Can Hubspot Replace Salesforce? We explore both CRM Software Systems. Discover HubSpot’s benefits and find out why Hubspot may be the CRM for you.

Read more

HubSpot Implementations

17 min read

Enhancing real estate success with HubSpot

In this article, we'll explore the use cases for HubSpot in the real estate industry, covering sales, CRM, marketing, service, and website management.

Read more

HubSpot Implementations

8 min read

How AI in change management transforms CRM implementations

Explore how AI in change management simplifies CRM transitions, reduces challenges, and accelerates adoption for enterprise organizations.

Read more

HubSpot Implementations

14 min read

Build a Composable Customer Data Platform with HubSpot and Snowflake

Discover how a composable CDP unifies customer data for streamlined experiences, integrating HubSpot with Snowflake for scalable analytics and engagement.

Read more

HubSpot Implementations

12 min read

Enterprise CRM: essential features & implementation guide (2025)

Explore key features of enterprise CRM software that large businesses need and what to look for when comparing CRM systems.

Read more

HubSpot Implementations

6 min read

A marketing leader's guide to protecting sensitive financial data

Securely segment high-value clients with HubSpot's new tools, balancing personalization and data protection in investment management marketing.

Read more

HubSpot Implementations

10 min read

HubSpot AI security FAQ: what CTOs and CIOs need to know

Discover how to securely adopt HubSpot AI while meeting compliance demands. Learn best practices to protect data and navigate regulatory challenges.

Read more