15.04.2020

Service & CX

How to stop using email in your company

2 min read

Taryn

Email is horrible! It keeps us constantly connected, I personally open my eyes in the morning and immediately check my phone. It’s an addiction, did an awesome prospect come in overnight, or is there an escalation to deal with?

I’m not aware of a productivity guru that does not frown upon email. They say many bad things about it like it makes us multitask, which means we are slow and do less deep work. It also lowers accountability, as employees believe they have passed responsibility once they’ve sent an email.

But how do you quit email? Can you imagine doing your job without it?

There is a world out there with vastly reduced email, and it doesn’t require switching everything to instant messaging and group chat platforms like Slack or What’s App!

The answer is in deploying applications for specific business processes and then creating a cadence or rhythm to use the applications.

The way to rid your company of email is to systematically work through the emails that are sent and received and then based on volume and importance start putting systems, processes and applications in place to replace the need for a particular email type.

For example, in our own consultancy. We used to use email to send work around to other people to collaborate. But now, the latest version is attached to a digital project plan and the next person that needs to work on it has an appointment in their calendar that when they open it, they get the latest version.

Another example is many companies would use email for customer support. As a company scales this soon becomes unscalable and a help desk system is deployed and it creates tickets, and support agents only need to monitor the ticketing queue.

What is in your email, and what type of out-of-the-box or custom digital solution can you deploy to not only remove it from email but provide a better and more efficient customer experience?

Want to talk about improving processes and digital transformation, book a meeting with me here.

Enhance Customer Experience with HubSpot Service Hub

We help companies optimize their customer service strategy using HubSpot Service Hub. Whether you're already using the platform or exploring its potential, our consulting services ensure you deliver exceptional experiences while streamlining operations.

Latest Insights

HubSpot Implementations

10 min read

CRM Migration Risk: What to De-Risk Before You Switch in 2026

Learn which CRM migration risks to address before switching platforms, from data quality audits to go-live planning and change management.

Read more

HubSpot Implementations

9 min read

HubSpot Attribution Reporting: Proving ROI to the Board in 2026

Discover how HubSpot attribution reporting helps CMOs prove marketing ROI to the board with credible data, the right model, and finance alignment.

Read more

HubSpot Implementations

12 min read

HubSpot CRM for Manufacturing Companies: A Practical Guide

Learn what manufacturing companies need from a CRM and how HubSpot fits long B2B sales cycles, ERP integration, and full-lifecycle reporting.

Read more

HubSpot Implementations

19 min read

How to Choose a CRM Strategy Consulting Partner: Buyer's Guide for Enterprises

A buyer's guide for CMOs, CROs and IT leaders: what a CRM strategy consulting partner should do, eight selection criteria, RFP questions and the red flags.

Read more

HubSpot Implementations

11 min read

How to Choose an ABM Agency for HubSpot: An Enterprise Buyer’s Guide

What enterprise marketing leaders should look for in a HubSpot ABM agency — the evaluation criteria, the questions to ask, and the failure modes to screen for.

Read more

AI Solutions

9 min read

Is Your CRM Data Ready for AI? A Readiness Checklist for Enterprise Leaders

A readiness checklist for CMOs, CROs and transformation leaders to judge whether enterprise CRM data can be trusted with AI — and what to fix first.

Read more

13 min read

What a Salesforce-to-HubSpot Migration Actually Costs

The real 2026 cost of moving from Salesforce to HubSpot. The migration quote, ongoing licence, and hidden costs that never make it into the proposal.

Read more

Service & CX

4 min read

Huble Achieves ISO/IEC 42001 Certification for Responsible AI Management

Huble has achieved ISO/IEC 42001:2023 certification — the international standard for AI management systems and independent validation of our responsible AI governance.

Read more

10 min read

Enterprise CRM Strategy: An Agnostic Guide for Modernising a Complex Business

A vendor-neutral guide to enterprise CRM strategy: how to evaluate platforms, plan a modernisation, get data AI-ready and drive adoption.

Read more

4 min read

Huble opens in Australia, appointed Rod Moynihan as General Manager

Huble has appointed Rod Moynihan as General Manager of Huble Australia, bringing local leadership to clients it has supported remotely for years.

Read more