05.09.2018

Marketing & Growth

INBOUND 18 - DAILY ROUND UP 1

3 min read

Rowley

Pardon references to The B2B Marketing Lab, this video was created before we merged with MPULL to form Huble Digital. 

HubSpot Inbound18 - Day One from Huble Digital on Vimeo.

Morning all from day one of INBOUND 2018 in Boston and welcome to our round-up of the goings-on from yesterday's HubSpot partner day - featuring more orange than a headshot of President Donald "The Donald" Trump.

These days are always exciting for those of us in the Inbound Marketing community (don't judge us too harshly, we're really a fun bunch), but yesterday was genuinely exciting as we got a clear picture of the tools and integrations coming to you - via us - from HubSpot.

We can't give too much away at this point (those NDAs and all that), but with the emergence of conversational marketing, better reporting (we love us some analytics in this game) and improved sales mean (shameless plug alert) we're going to be able to bring some new services to clients in the coming months.

It's been said before that video marketing is the next big thing, but there aren't many around who know how to use it properly – yet! HubSpot is now making it much easier to implement video marketing into campaigns - without having to pay extra for an add on.

We can't wait to bring this service to clients when we have it optimised – we’ll experiment on ourselves first, not our clients.

Our content team got their nerd on via a talk on "utilising historical content optimisation", which is a fancy way of saying "using your older content better".

Creating content consistently is one of the biggest challenges that many marketers still face, and we help our clients overcome this and make the best use of their existing content - in whatever form it takes.

And, of course, it wouldn't be an Inbound Marketing conference without a bit of buzzword bingo.

By far the best addition to this list of words you'll never hear within the "real world" is "videoification" of marketing (a phrase we'll never repeat again).

Drop back tomorrow for a review of day one of the INBOUND conferences.

Not using HubSpot yet?

Book a demo with our team today.

Latest Insights

Sales & CRM

20 min read

How to plan for a successful HubSpot Implementation

Key aspects of planning and managing HubSpot implementation. We'll guide you through every step to ensure a successful HubSpot implementation.

Read more

Marketing & Growth

10 min read

Why it might be time to consolidate marketing agencies

Learn why & when to consolidate your marketing efforts with an agency specialising in strategy, creative solutions & technical expertise.

Read more

Technical & Integrations

5 min read

HubSpot’s cookie consent banner update: What you need to know

HubSpot is updating its cookie consent banner to version 2 on July 5, 2024. Here’s what you need to know about the update & how to prepare for it.

Read more

Sales & CRM

27 min read

HubSpot user adoption: a comprehensive guide to boosting CRM adoption

Explore strategies, best practices, and tools to drive user adoption in HubSpot, ensuring a smooth transition and maximising user engagement.

Read more

Sales & CRM

37 min read

HubSpot security and compliance: best practices and automated tools

Explore how to leverage HubSpot’s security tools and resources to mitigate risks and ensure Security and Compliance in HubSpot.

Read more

Culture

3 min read

Huble named #1 in HubSpot Consultancy Proficiency and Marketing Strategy Agency on G2

We are proud to have been recognised as the leading solutions provider in the Best HubSpot Consulting Services category of the G2 Spring reports 2024. 

Read more

Marketing & Growth

22 min read

Everything you need to know about HubSpot Content Hub

Learn all about HubSpot's Content Hub, including the key benefits and pricing, what's changing and how Marketers can utilise the platform.

Read more

Sales & CRM

25 min read

HubSpot Data Management: 6 strategies for success

This article dives into the central role of data management in maximising CRM potential and best practices for data management in HubSpot.

Read more

Marketing & Growth

50 min read

112 Account-based marketing statistics you need to know in 2024

In this article, we look at 113 account-based marketing statistics that showcase how this strategy has transformed modern marketing.

Read more

Sales & CRM

10 min read

3 sales team structures that set you up for success

Is your current sales team structure helping you do your best work and hit those goals?

Read more