24.06.2015

Websites & Portals

Website Page Load Speed - Make Your Website perform faster!

2 min read

Jim

 Are you familiar with this scenario? You enter a search term into Google, get a list of hits, click on the top two or three URLs to open in new tabs and click along your browser to see the results. Next thing you’re hit with is a website that has nothing but text. That’s weird?! Oh there we go… the images have started to load and the website stutters into life.

It’s not an uncommon scenario, however thanks to Google it’s a scenario that we should be experiencing less and less. Google is on a mission to improve the end user experience and in the process is forcing everyone to create better, more efficient websites. So if a website is taking more than a few milliseconds to load (and it’s not the fault of your Internet provider) then you can expect to see your website slip down the rankings.

Why page load speed? As the old adage goes – “An image speaks a 1000 words!” Which is perhaps one reason why images are taking a prevalent role in modern website with parallax scrolling websites leading the way. Therefore the page load speed of a website is an important ranking factor and for B2B businesses, it is set to get more important as they constantly strive for improved search rankings.

How do you improve page load speed?

Search engines across the world – Google, Yahoo, Bing, Baidu – have the sole mission to index those webpages that are most relevant to certain terms, this is SEO 101! For B2B businesses the objective of their SEO team or consultancy should be to continually refine and improve the website so that it ranks higher for keyword search terms, therefore the potential of an interested visitor finding their website is increased, this is B2B SEO 101!

There is a number of SEO edits you can apply to your website right away – optimising URLs, improve Meta Tags, H1 Headers, improve social signals, external links – the list goes on. However with Google’s current mission to improve page load speed, now is the time to focus on the images that you have on your website and determine whether they are impacting your ranking performance.

Latest Insights

HubSpot Implementations

7 min read

HubSpot Inbound 2025: Key Product Updates for AI, Data Hub, and CRM

Discover how HubSpot’s 2025 updates—AI agents, Data Hub, CRM, Marketing Studio, and CPQ—help enterprises unify data, scale AI, and grow with confidence.

Read more

HubSpot Implementations

7 min read

Post-M&A CRM Consolidation: How Huble Delivers a Unified HubSpot Experience

M&A success depends on unified systems. See how HubSpot and Huble deliver Day 1 readiness, dual compliance, and long-term growth across regions.

Read more

HubSpot Implementations

8 min read

Why Global Enterprises Choose Huble as Their HubSpot Partner

Discover how Huble helps enterprises achieve growth and long-term results as a trusted HubSpot Partner.

Read more

AI Solutions

7 min read

Plug In and Power Up: 10 AI Use Cases Enabled by MCP in HubSpot

Discover 10 powerful MCP use cases that connect AI models to HubSpot CRM for smarter sales, service, and marketing automation.

Read more

Marketing & Creative

10 min read

10 pitfalls to avoid when migrating from Salesforce to Hubspot

Discover how businesses can successfully migrate from Salesforce to HubSpot with Huble’s proven strategy, support, and migration expertise.

Read more

Marketing & Creative

5 min read

What HubSpot users get wrong about AI and data readiness

Most HubSpot users aren’t AI-ready due to fragmented data. Discover how Huble helps unify your data and turn AI ambition into real business results.

Read more

HubSpot Implementations

12 min read

5 workflows for successful lead management in HubSpot

How can you ensure successful lead management with HubSpot? Easy - with workflows. Find out what workflows you need and how to set them up.

Read more

Marketing & Creative

5 min read

The Website for One: Why your data needs to work before your AI does

Learn how to unify and clean data across HubSpot and Amplitude to improve CRM accuracy and drive smarter customer engagement.

Read more

Websites & Portals

10 min read

Overcome poorly built websites: how to fix and optimize your CMS

Struggling with a complex, outdated website? Discover how to fix broken foundations, streamline your CMS, and unlock faster, smarter digital execution.

Read more

Sales & Revenue

5 min read

How to use HubSpot's Deal Inspection View

In this article, we explore the Deal Inspection View, its impact on sales pros, and its focus on analysing deal health and velocity.

Read more